Indie Band Guru
- Co-managed the Indie Band Guru Instagram
- Created content posting schedules for posts, stories, and captions
- Rebranded company's Instagram page by utilizing organic strategies, establishing a cohesive flow and page aesthetic (grid posts, stories, story highlights
- Edited and color-graded photos and videos to define company's brand and highlight clients/services
- Managed and executed Facebook and Instagram ads
HIGHLIGHTS
- Created one-on-one marketing consulting sessions to help clients with their digital channels and improve their social presence
- Optimized Instagram channel by correcting metadata
- Focused on showcasing our clients to highlight our PR, Artist Development, and Music Reviews/Blog services
- Overall post engagement doubled and averages 35-45 likes per post compared to original average of 10-15 likes
- Increased Facebook page likes by 19% after one week of running Facebook ad campaigns
